Suzuki makes a strategic investment in Australian tech firm Applied EV

Julian Broadbent, Founder and Chief Executive Officer of Applied EV

Suzuki has made a strategic investment in Aussie tech company Applied EV to accelerate the software development for next generation mobility. Applied EV is an Australian Technology company that has developed a vehicle control system, based entirely on software known as the Digital Backbone, for use in electric vehicles dedicated to autonomous driving applications.

What does the partnership mean for both companies?

The Digital Backbone enables vehicles of all shapes and sizes to run entirely on software. This process simplifies vehicle architecture, removes hundreds of components, reduces production costs, increases efficiency, and makes the entire ecosystem more sustainable.

Suzuki entered into an agreement with Applied EV in September 2021 and has since been evaluating the possibility of future collaboration. The investment is another step to strengthen the kinship between the two and realise synergies like manufacturing and business models.

What were the executive’s thoughts on the funding?

Julian Broadbent, Applied EV co-founder and CEO, says the alliance is mutually beneficial as it brings together Applied EV’s tech with Suzuki’s experience in building high quality vehicles.

“Suzuki is a highly respected automotive company, delivering millions of vehicles to customers globally. With over 100 years of expertise, strong values, and a huge market, we’re excited to see what the future will hold,” commented Julian Broadbent.

For more information, please visit Applied EV or Suzuki websites.