Generative integration firm SnapLogic appoints industry expert Matt Moore to help drive strategic alliances in APJ

Matt Moore, Head of Alliances for Asia Pacific Japan at SnapLogic
Matt Moore, Head of Alliances for Asia Pacific Japan at SnapLogic

SnapLogic, the generative integration specialist, announced the executive appointment of Matt Moore as Head of Alliances for the Asia-Pacific and Japan (APJ) region. With over 30 years of industry experience, Moore will further strengthen SnapLogic’s presence and strategic partnerships across the region as the demand for AI-led integration intensifies.

What does Moore bring to his role at SnapLogic?

iPaaS emerged as the fast-growing segment of the integration software technologies market in 2021 and continues to keep significant pace, with a recent Gartner report forecasting the iPaaS market will reach AU$17bn in revenue by 2026. This strong growth is fuelled by the rising demand from firms across APJ to simplify business operations, including the complexity in hybrid on-premise and multi-cloud environments, and increase business efficiency.

Generative integration meets this need, enabling firms across industries to integrate data and apps and automate processes, making access to data faster and easier than ever before. As data privacy regulations tighten, a secure and reliable iPaaS platform is essential, providing organisations with a competitive edge in compliance and future-proofing data strategies.

Prior to joining SnapLogic, Moore worked at leading tech companies like AWS and Databricks, focusing on business development, sales alignment and go-to-market activity while also managing the Data and AI category for APJ. Leveraging his extensive expertise, Moore will drive a focused plan of engagement with SnapLogic’s channel and key alliances in the region.

Matt Moore, Head of Alliances for Asia Pacific Japan at SnapLogic
Matt Moore, Head of Alliances for Asia Pacific Japan at SnapLogic

Moore said, “Throughout my career, I’ve devoted significant time to working with big data and leveraging its potential to drive crucial business insights. This has proven instrumental in generating revenue, optimising costs and mitigating risks in the Asia Pacific Japan region.”

“SnapLogic has a clear approach to its clients and, by association, its partners. Our primary goal is to reduce complexity via integration, helping them get to business insights faster and in a repeatable and scalable fashion. We can’t achieve this without technology and consulting partners who share our commitment to prioritising what’s right for the client,” Moore said.

What does the appointment mean for SnapLogic?

“We are thrilled to welcome Matt as Head of Alliances for APJ. With his extensive experience and expertise in driving crucial business insights, we are confident he will play a pivotal role in fortifying SnapLogic’s presence and strategic partnerships across the region. As the demand for iPaaS solutions intensifies, Matt’s leadership will be instrumental in navigating the evolving and fast-growing landscape,” said Jason Wakeam, VP Partner Sales and OEM at SnapLogic.

“With data privacy laws tightening globally and the growing adoption of hybrid and private cloud infrastructure, SnapLogic’s platform, equipped with over 700 prebuilt solutions, is even more critical for firms in APJ. Our commitment to reducing complexity and integration barriers allows clients to harness the potential of their data efficiently and drive business growth.”

Jason Wakeam, Vice President Partner Sales and OEM at SnapLogic
Jason Wakeam, Vice President Partner Sales and OEM at SnapLogic

“Together with our technology and consulting partners, we will continue to prioritise what’s right for the customer, making SnapLogic an indispensable solution for industries across APJ.”

This follows SnapLogic’s release of SnapGPT, the first generative integration solution to use AI and a large language model to help firms integrate and automate faster. Serving notable global brands and recognised APJ companies like George Weston Foods, The Reece Group, Abano Healthcare, Box, Adobe and Pact Group, SnapLogic continues to reinforce its position as a leader in the industry, attracting top talent to further drive innovation and success.