Recently, Adobe unveiled Adobe Firefly – our new family of creative generative AI models, initially focused on images and text effects – along with a beta, inviting the creative community to test and provide feedback. We believe that ethically developed and deployed generative AI can help increase creative confidence in people of every skill and experience level, serving as a creative co-pilot to remove barriers between imagination and blank page.
Built on advanced machine learning models that enable a computer to generate content based on nothing more than a description, generative AI evolves the possibility and promise of artificial intelligence (AI) exponentially by fundamentally transforming the conversation between creator and computer into something more natural, intuitive and powerful.
What is the product offering of Adobe Firefly?
Innovation is a journey, and when we launched Firefly, we noted that we were just getting started. Today, I’m excited to introduce our generative AI-powered vector recolouring tools, now available in the Firefly beta. When graphic designers and artists want to create vector art – unique, beautiful content with clean lines and shapes that can later be scaled to any size – they turn to Adobe Illustrator, the world’s leading vector-based drawing tool.
We are building on over 35 years of development experience and user feedback to expand Illustrator’s capabilities with AI. Vector recolouring in the Firefly beta now enables you to:
- Enter detailed text descriptions to generate colours and colour palette variations in seconds
- Use a drop-down menu to generate different vector styles that fit your creative needs
- Gain creative assistance and inspiration by quickly generating colour options that bring your visions to life in an instant
Unlocking the Power of Creativity with Vectors
As a line-based alternative to pixel art, vector art can be used for many purposes – website designs that adjust to different resolutions; artwork for layouts larger than printed pages, like billboards and vehicle wraps; and motion graphics with easy SVG asset animation capabilities.
Firefly’s new vector tools expand your creative capabilities and speed up time-consuming tasks. You will be able to quickly generate colour renditions across different formats, create vector variations for dark and light modes on UI interfaces, and more.
You can also use these tools to rapidly recolour artwork based on client or customer feedback, adhere to brand requirements, create social media graphics, develop company logos, generate poster designs, and composite in Adobe Photoshop. These tasks will now take only minutes or seconds, drastically saving you time and costs.
Join the Beta
Vector support is just the latest of many creative capabilities we will add to the Firefly beta. Generative artificial intelligence vector features will be integrated into Adobe Illustrator and available for customers to use in their workflows. We would love to hear from you and learn more about what you want to see in Firefly and generative AI across our applications.
If you aren’t already creating with Firefly, sign up for the beta and join the conversation on Discord. We look forward to hearing your thoughts – and keeping you updated on new features we plan to bring to the Adobe Firefly beta throughout the year!
Katie Gregorio is the Senior Director for Adobe Creative Cloud Product Marketing.