PUMA signs European Marathon Champion Aleksandra Lisowska

Aleksandra Lisowska

Global Sports organisation PUMA has signed a multi-year agreement with Polish long-distance runner and the European Marathon Champion Aleksandra Lisowska. Lisowska will wear PUMA’s performance products starting at the Rotterdam Marathon on April 16.

What does Lisowska bring to the PUMA brand?

Lisowska started her career in the steeplechase and cross country running before taking on longer distances like the half-marathon and the marathon. Her biggest success came in the summer of 2022, when she won the marathon at the European Championships in Munich.

Seidel’s performance at the Olympic Games inspired Lisowska to go for gold at the European Championships. “It was her performance at the Olympics that motivated me to compete in the European Championships, as Molly is a perfect example of how tactics and a strong mindset, not a life record, matter at events of this magnitude,” Lisowska said.

Lisowska will wear PUMA’s latest road running shoes such as the Deviate NITRO Elite 2, which is made with a carbon fiber PWRPLATE that ensures stability and maximum running efficiency combined with the supreme cushioning of PUMA’s NITRO Elite foam.

What does the partnership mean for PUMA?

Commenting on the partnership with Aleksandra Lisowska, Pascal Rolling, Head of Sports Marketing at PUMA, said, “It’s a great recognition of PUMA’s efforts in the long-distance running space when the European Marathon Champion chooses to run in our shoes. Aleksandra is a very gifted athlete and we look forward to many exciting races together.”

With a new line of products featuring its innovative NITRO foam, PUMA has set its sights on competing for the most sought-after marathons while inspiring local run communities around the world. At the same time the organisation has also steadily expanded its roster of top international athletes, which includes Olympic bronze medalist Molly Seidel.