Gold Coast organisation Plant Doctor fills market gap with latest venture

Adam Fitzhenry, Managing Director at Plant Doctor

Gold Coast-based company Plant Doctor has expanded its manufacturing arm with the launch of a new and specialised business AgTech Freeze Drying. Operating from a 220 square-meters site in Biggera Waters, the purpose-built facility has brought additional jobs to the area and provides a continuous supply of exceptional freeze dried powdered products.

Why is freeze Drying a timely product in the region?

According to IMARC Group, the global freeze-dried food market is expected to show a CAGR of 8.15% between 2022 and 2027. The company’s freeze drying process was developed to ensure consistency throughout each point of product and runs on carbon-offset green power.

Plant Doctor owner and Managing Director Adam Fitzhenry says making the investment was a logical decision given the growth of the industry and gap in the market. “Freeze drying powders is one of the fastest growing markets in the world and it’s an advantageous offering to what we’re currently doing with our food manufacturing arm,” said Adam Fitzhenry.

“There’s a handful of people who specialise in freeze drying and a significant number of people wanting it done, so we’ve seen a bottleneck in this throughout South East Queensland. We provide a comprehensive service to suit the needs of our customers,” Fitzhenry further said.

“These services not only include sourcing and producing the freeze dried products, but we can also provide packaging, labelling and shipping at industry leading rates if required.”

Why is Plant Doctor’s freeze drying a unique offering?

The Australian family-owned and operated business works on a model that expedites the process and alleviates the wait time and scaling sales issues, and has already secured the business of several ongoing contracts and has received an influx of inquiries since launching.

“We freeze dry on demand, but also stock a number of fast moving white labelled products, so customers can have it immediately rather than having to wait. This is a model that works particularly well, as the freeze drying process ensures food keeps its maximum nutritional value while extracting moisture that causes spoilage,” Fitzhenry further commented.

“It’s also proven to be one of the best methods to prolong shelf life, preserves the authentic flavours and it enables food products to be versatile, accessible and convenient,” he said.

For further information about AgTech Freeze Drying, visit the website.