Optus and Pentanet Limited announced the signing of a strategic partnership to deliver the NVIDIA GeForceNOW cloud gaming service to Optus customers. Today, cloud gaming is an emerging segment of the multi-billion-dollar global gaming market which delivers customers a more flexible and incredibly convenient solution for gaming in the home and on the go.
What does the partnership mean for Optus clients?
Cloud gaming requires high speed, low latency connectivity and is a key consumer use-case for 5G. This collaboration between Optus and Pentanet will provide clients with the simplicity and flexibility of a cloud gaming experience, underpinned by the superior performance of the Optus 5G network and enhanced by innovative Optus Living Network features.
Pentanet and Optus will work towards a program that enables a superior experience for GeForce NOW users, with a specific focus on 5G and the GeForce NOW user management platform, CloudGG. The service will be available to Optus customers from the second half of 2023. Through this agreement, GeForce NOW will be integrated into the Optus SubHub subscription management platform, enabling access for Optus’ customers in Australia.
What does the partnership mean for Optus and Pentanet?
Matt Williams, Optus Managing Director of Marketing & Revenue said, “Our mission is to break down the barriers to gaming and offer our clients the freedom to play anywhere and anytime. Cloud gaming is an ideal example for 5G in the home and on the go, given the need for high speed, low latency connectivity, and we are excited to offer that to our clients soon.”
Commenting on the partnership, Stephen Cornish, Pentanet Managing Director said, “This is a big step towards solidifying our position in the gaming market, being the wholesale digital distribution channel for GeForce NOW in our territories. I’m looking forward to working closely with Optus and putting this game changing platform into the hands of new users.”
