Odoo is an all-in-one open source business software with a $3.2bn valuation. Odoo opened a new office branch in Varsity Lakes, Gold Coast and is looking to hire at least 20 local talent by the end of 2023. The goal is to expand Odoo’s mission to help SMEs in their journey to digitalisation and provide them with tools to grow their business and simplify daily operations.
Why is Odoo’s expansion a timely intervention?
After conquering Europe, the US, Latin America, Africa, India and Hong Kong, Odoo is now setting up shop in Australia! The company will open its very first Aussie office by mid-January 2023 in the Gold Coast area. The aim is to strengthen its local presence towards Australian customers and partners whilst contributing to the digitalisation of the country’s economy.
Aussie businesses have to adopt an unprecedented digital transformation in order to thrive in an ever evolving digital reality. Doing so is crucial for big and smaller firms to boost their business productivity, ensure their longevity, enter new markets and be rapidly scalable.
Nowadays, many companies across the globe are increasingly seeking out technologies that will allow them to improve their business processes through automation and integration.
The Belgian triple unicorn is confident about entering the Australian scene to support down under’s businesses to refocus their activity on meaningful work to better support their own clients and employees. Odoo wants to bring value through short and efficient implementations, in addition to customised ready-to-use features like taxes and accounting.
Why did Odoo expand to Australia?
With an existing network of 18 partners in Australia, Odoo – whose mission is to help SMEs in their journey to digitalisation and improve their day-to-day operations – wants to directly contribute to this challenge. A perfect opportunity as 99% of Australia’s economic landscape is made up of SMEs and entrepreneurs. Odoo cares about working closely with its clients.
The focus on this new mission is thus to offer a local approach to the existing market at first, and later on to find new partners to enlarge the Odoo community. To kick-off this adventure, the Belgian company has chosen to open its new office in Varsity Lakes, Gold Coast area.
This choice is motivated by growing activity for tech employment and accessibility to universities to dig up fresh talent. To support local clients and further develop its partner network, Odoo is looking to hire at least 20 new Aussie collaborators by the end of 2023, from Business Development Executives and Business Analysts to HR and Office managers.
Commenting on the expansion, Kelian Buitendijk, Director of the office, said, “We want to offer our employees a place to combine work, career growth and the best of the Aussie lifestyle. Our branch will replicate the same amazing company culture we have in Belgium: encouraging flexibility, responsibilities, autonomy and a work hard – play hard mindset.”
