NudeHerbs, developed and founded by Scientist and Entrepreneur, Dr. Ali Karami, is set to disrupt the Australian market with an effective and delicious functional beverage.
NudeHerbs is Australia’s first range of brewed herbal and floral tonics which are naturally delicious, ethically produced, sustainable and powerful beverages.
The blends are derived from ancient recipes from the Burnt City (3200-2350 BCE) and have been passed down in Dr Ali’s family from generation to generation.
Genesis of NudeHerbs’ journey from humble roots
“As a Persian, sharing a meal and a drink with someone is ingrained into our culture and as a scientist I want to make sure that I’m offering something healthy and sustainable,” said Dr Ali.
“I’ve worked on NudeHerbs since 2017 and finally launching it is part of my Australian dream.”
“When I initially first started brewing the tonics, I was operating out of a Queensland location that I converted into a certified chemical free farm and green house.”
“I lost 19 kgs in the first month from the hard work at the self-managed farm and I also caught the attention of the local police who thought I might have been growing cannabis.”
“They left after I walked them around to show off my collection of beautiful herbs and flowers.”
Since moving to Melbourne in 2019, Dr Ali has put his farming days behind him and now focuses on sourcing fresh herbs and flowers from sustainable and reliable suppliers.
“The values behind this brand are distilled from my personal journey of sacrifice and not giving up. I went through a lot, sold my car, worked in bars, but never created poor quality products.”
NudeHerbs is now stocked in over 60 venues, grocers and clinics plus sold nationwide online, all of which has been achieved without any advertising and only a few support staff.