Mustard Made, the homewares brand coveted for its signature lockers announced its much-anticipated launch into the US market. Co-founded by sisters Becca and Jess Stern, Mustard Made has grown from a light-bulb idea to a multi-million dollar startup in just three years.
“Mustard has experienced the Australian, UK and European markets, and with a growing global interest in our products through social media, it’s the perfect time to bring our brand to US consumers,” said Becca Stern, who launched Mustard Made with her sister Jess in 2018.
Mustard Made experiencing exponential growth
Since launching at a trade show in Sydney, with two products and six colours, Mustard has grown on all fronts. The brand now offers eight products in 10 on-trend colourways, with a team of 15 located on three continents and serving customers right across the globe.
Revenue has doubled annually since its launch, a growth trajectory that is tipped to escalate ever further with Mustard’s entry into the US, the traditional home of the high school locker.
“Mustard exceeded our expectations and we predict that the US will be our biggest market yet.”
Mustard Made is a family business with a big heart and big dreams, and this launch is a huge milestone for us. Our community has been asking us to come to America, and we’re so thrilled to now be able to offer our products direct to our US customers,” said Becca.
Mustard Made’s distinctive collection of colourful, functional lockers, baskets and hangers is now available to US consumers nationwide via mustardmade.com.