Klaviyo, a unified customer platform, announced it has set up an APAC office in Sydney, making it the company’s second global location after the launch of its London office in 2019.
What prompted Klaviyo’s expansion into ANZ?
The new location enables Klaviyo to more efficiently service current and prospective clients and address the demand across the APAC region for its platform, which enables brands to create personalized experiences and deepen the frequency and quality of client engagement.
“The decision to expand motivated by the meaningful growth and success we’ve seen in the past few years, particularly across ANZ. It’s beneficial to have team members on the ground where Klaviyo’s clients live and work, and the APAC region has proven to be an increasingly opportunistic market for us,” said Andrew Bialecki, co-founder and CEO of Klaviyo.
“For Klaviyo’s new and existing APAC clients, today’s news means that we can provide more tailored support to help as many businesses as possible be successful, independent creators.”
Who will head Klaviyo’s ANZ office?
The Sydney team will be led by newly appointed Vice President and Managing Director for the APAC region, Adam Ioakim, who will drive, execute and oversee the expansion of Klaviyo’s customer base and offerings in Australia, New Zealand and South East Asia.
Adam brings over 20 years’ experience in retail, technology, professional services, and team management. Prior Klaviyo, Adam spent over two years years as Managing Director, APAC, at Emarsys, an omnichannel customer engagement platform, where he was responsible for driving revenue, customer satisfaction, brand awareness, and people development.
Prior Emarsys, he spent 10 years at retail intelligence firm ShopperTrak, serving as General Manager, Australia, and Southeast Asia where he led the expansion of the business into APAC Japan. With his expertise in leading teams through periods of growth, Adam will help expand Klaviyo’s APAC market in this innovative hub and bring the company closer to its clients.
“It’s an honor to join the Klaviyo team. Klaviyo is a mission-driven organization with a truly innovative platform solution that helps creators unlock their full potential,” said Ioakim.
“We are in the incredibly privileged position of having a great reputation, strong customer and partner base, and an ecommerce ecosystem that has embraced us in a highly competitive environment—building on this with people on the ground is hugely exciting and I feel empowered to be able to help shape the Klaviyo destiny in the fast growing APAC region.”
Klaviyo is hiring across all departments, including customer success, data science, engineering and more. For more information, visit https://www.klaviyo.com/
