Integral Group, a network of deep green engineers and consultants, announced they are rebranding as Introba in the coming months. Today, Integral Group operates under different names across five countries – Australia, the United Kingdom, Serbia, Canada, and the United States. By uniting as Introba, the organization will bring together its more than 1,100 employees in 31 offices, creating one of the largest building engineering and consulting firms.
What is the market offering of Introba?
Introba is committed to transforming the built environment by creating dynamic environments — living systems — that are smart, resilient, and connected. It provides a diverse range of services, including district planning, technical design, system integration, and performance optimization through digital transformation and sustainable strategies.
Founded in 2008 by Kevin Hydes, Integral Group is a deep green company accelerating the adoption of sustainable building design, moving from green and net-zero buildings towards regenerative buildings that mitigate environmental impacts and reduce ecological degradation.
Introba will provide a full range of design services, like mechanical, electrical, plumbing, and fire protection engineering; tech systems; security consulting; medical equipment planning; aviation baggage handling; and sustainability consulting across key sectors, including commercial, healthcare, government, education, aviation, culture, and science and tech.
The combined firm will offer services to provide advanced tech, consulting, and deep green engineering solutions. The collective firms will begin operating as Introba by the end of 2022.
What is the market reach of Integral Group?
Integral Group’s presence in Australia spans offices in Sydney, Melbourne, and Brisbane as a result of joining forces with leading building services and sustainability practice, Umow Lai, in 2021. As part of the larger organisation, Introba, these offices will continue to employ over 200 people operating out of the Capital Cities across the East Coast of Australia.
Hydes will continue to play a role in the leadership of projects and activities as a specialty consultant. Integral Group was a founding signatory of the World Green Building Council‘s Net Zero Carbon Commitment and Carbon Leadership Forum‘s MEP 2040 Challenge.
The organisation has also worked on over 100 Net Zero Energy buildings. Notable projects include the Technology and Innovation Complex (TIC) at James Cook University, the Melbourne Veterinary School Learning and Teaching Building, and the Royal Adelaide Hospital.
Introba will streamline the complementary efforts of similar companies from around the world including Elementa Consulting in the United Kingdom, Elementa Engineering in New York City, United States, and Ross & Baruzzini, also headquartered in the United States.
What were the executives’ thoughts on the rebrand?
“Integral Group, with an emphasis on decarbonization and resilience, has grown into a firm that offers complete green engineering solutions for some of the most challenging and exciting projects globally. As one strong organization, our combined businesses will empower our employees to uplift our shared communities, promote sustainability, and create smart, resilient, and connected built environments,” says Kevin Hydes, founder of Integral Group.
“As we take the first steps to full brand integration, we build on our shared legacy across Umow Lai and our partners throughout the U.K. and U.S. The rebranding represents our reaffirmed dedication to providing our customers with deep technical expertise, cutting-edge innovations, and worldwide resources,” commented Integral Group President, Bill Overturf.
“Many of us have already worked together on projects, and I’m excited to see this next, natural stage of our growth. Together, we can continue to improve the quality of life for our communities while promoting unity across our company by simplifying processes and procedures for employees to collaborate throughout all our offices,” Overturf added.