Higher Logic, a human-focused engagement platform, announces the launch of Higher Logic Thrive. Focused on the needs of associations, the Platform is an experience solution with a powerful, but simple approach to community, marketing, and member management.
What is unique about Higher Logic Thrive?
“Each feature of the Higher Logic Thrive Platform has been carefully curated to meet the needs of associations by bringing together community and marketing solutions with member management services and making it the core of an association’s engagement strategy,” states James Willey, EVP association market and chief product officer at Higher Logic.
“The past few years have amplified the need for digital connectivity and the platform provides relief to teams struggling to manage that connectivity in a streamlined platform,” James said.
Higher Logic Thrive Platform gives associations the opportunity to make a positive impact on the entire member lifecycle with an updated and intuitive online community, robust marketing and communication tools boasting an industry-leading 98% email deliverability rate, and member subscription management all in one integrated, easy-to-use platform.
The platform is designed so users can get started with pre-defined association use cases ready to go. The platform will continue its integrating with existing association management systems (AMS) and customer relationship management (CRM) software.
It will also include many of the critical member management solutions that associations require, giving them the opportunity to further streamline and simplify their technology.
What are the thoughts of stakeholders on the platform?
“As the association for association executives, we are in the unique position to hear ongoing conversations surrounding the challenges that not only our teams, but members face, and the specific challenge of creating a technology platform that truly engages members,” adds Reggie Henry, CAE, chief information and engagement officer at ASAE.
“The new platform brings the power of engagement to the center of the member experience while supporting the key business processes. It is refreshing to see this continued innovation from Higher Logic, and we look forward to the possibilities of Higher Logic Thrive.”
For more information on Higher Logic Thrive, visit thrive.higherlogic.com.
