Velodyne Lidar marketing head Sally Frykman named woman of the year

Sally Frykman, Chief Marketing Officer at Velodyne Lidar

Velodyne Lidar, Inc. announced its CMO Sally Frykman won the 2022 Woman of the Year award from Sensors Converge and Fierce Electronics. The Best of Sensors Awards recognize the most innovative products, technologies, teams and people in the sensors industry.

The Sensors Converge conference, which is taking place in San Jose, covers sensors and electronics tech and applications that are driving industry innovation. The conference’s awards, selected by a panel of industry experts, were presented yesterday at an event honoring the best in sensor technologies and the sensor ecosystem, people and companies.

Why did Frykman stand out?

As Velodyne Lidar’s CMO, Frykman oversees the execution of marketing and communications programs that advance the firm’s vision and goals. Her multifaceted role encompasses a wide array of responsibilities, like promotion of the Velodyne brand, thought leadership development and robust sales lead generation fueled by highly engaging digital marketing.

Frykman created the Disruptive Women Powering Our Autonomous Future Summit. The event featured top female executives and engineers discussing the future of autonomous tech and the critical role of women in making it all possible. She also created the Women at Velodyne blog series to provide the firm’s female leaders a forum to share their experiences.

Commenting on her recognition, Frykman said, “It is an incredible honor to be recognized by leading experts in the sensors industry with the Woman of the Year Award. I am very grateful to be considered among the women leaders who are helping to shape what the autonomous solutions world will look like so it reflects and serves our society as a whole.”

What were Velodyne Lidar’s thoughts on Frykman?

“Sally is very deserving of this Woman of the Year award. She is an outstanding leader in our company and industry, developing and driving world-class marketing and communications programs. Sally is a leading proponent of creating expanded opportunities for women in executive and engineering roles to influence how autonomous solutions alter the fabric of global infrastructure and society,” commented Dr. Ted Tewksbury, CEO, Velodyne Lidar.

For more on the Disruptive Women Powering Our Autonomous Future Summit, check out this video playlist. To read the Women at Velodyne blog series, go to the Velodyne Lidar blog.