FourKites names Rocky Subramanian President to bolster global expansion

Rocky Subramanian, President at FourKites
Rocky Subramanian, President at FourKites

Supply chain visibility company FourKites announced the appointment of Rocky Subramanian as President. Widely respected as a trusted advisor to leaders executing complex digital transformation at organizations of all sizes, Subramanian will work alongside CEO Mathew Elenjickal to drive the company’s strategy, growth and customer success globally.

What does Subramanian bring to FourKites in the role?

Subramanian was most recently Executive Vice President and Chief Revenue Officer at Ceridian, where he helped the company grow to over $1.2 billion in revenue, added some of the biggest global brands as customers, and transformed the revenue organization.

He served as SVP and MD of one of SAP’s largest market units — with responsibilities spanning sales, go-to-market strategy, operations and services for the enterprise software portfolio — which he grew to over $1.8bn. Prior, Subramanian served in various roles at Oracle/PeopleSoft, Renaissance and NCS Pearson. He also advises as a volunteer mentor, and supports firms with missions focused on education accessibility and eradicating hunger.

“From the beginning, I have been inspired by FourKites’ vision. It goes far beyond visibility; FourKites is helping firms lower costs, improve customer satisfaction, enhance workplace productivity and achieve their sustainability goals. It’s helping get food, medication and critical supplies to people who need them — more reliably than ever before,” said Subramanian.

“Paired with the firm’s products, pace of innovation, rapid deployment, thriving partner ecosystem and the scale at which we can help clients, the potential for FourKites’ impact is limitless. I’m excited and proud to join Matt and the entire FourKites team on this mission.”

What does the appointment mean for FourKites?

Mathew Elenjickal, founder and Chief Executive Officer at FourKites
Mathew Elenjickal, founder and Chief Executive Officer at FourKites

“Rocky will be key to taking FourKites to the next level. He has a proven track record in delivering big wins for clients, building world-class teams, championing workplace diversity and culture, scaling processes and growing thriving partner ecosystems. He passionately shares my belief that better supply chains make the world a better place. I’m honored to welcome him to our executive as we accelerate FourKites’ growth trajectory,” said Elenjickal.

Subramanian’s appointment as President comes on the heels of significant momentum for FourKites. In 2022, the company realized 70% growth in new customers, with more than 1,200 of the world’s most recognized brands — including 50% of the Fortune 500 — now using FourKites to track more than 3 million shipments around the world every day.

In addition to strategic investments in 2021 from Qualcomm Ventures, LLC, Volvo Group Venture Capital AB and Zebra Technologies, over the past year, FourKites inked partnerships with industry titans to continue executing on its bold vision to provide visibility everywhere.

These include Mitsui & Co., Ltd., Quiet Platforms, Sony, Microsoft and Narvar. The real-time supply chain visibility pioneer was also recognized for its industry leadership and ongoing innovation by Gartner, SupplyChainBrain, Blue Yonder, Builtin Chicago, Manhattan Associates and Food Shippers of America. FourKites continues to attract top talent to its senior leadership team as it scales its global operations and reinforces focus on customer success.

In addition to Subramanian, the company recently announced the appointment of Rebecca Nerad as Vice President of Global Customer Success, and Natalie Wolf, Vice President of Customer Operations and Strategy. Nerad has over 20 years in the supply chain industry, having held senior customer success roles at e2open, i2 Technologies, JDA Software and Bristlecone, while Wolf has held senior customer experience roles at Anaplan and Celonis.