For small businesses, the time to make “The Shift” is now – Fiverr

For small businesses, the time to make “The Shift” is now - Fiverr

Fiverr International Ltd., (NYSE: FVRR), the company that is changing how the world works together, today launched a resource hub that includes a website developer matching experience, inspiring case studies, and expert advice for businesses in need of digital transformation, called “The Shift.”

Brick-and-mortar stores in particular, have been impacted by the pandemic in overwhelming numbers with no end in sight. Through “The Shift”, Fiverr is committing its support as these businesses look to rebuild and continue to help our economy and communities thrive.

This launch comes on the back of research recently undertaken by Fiverr, which revealed that 66% of Australian small businesses have suffered a financial loss as a result of the pandemic.

Losses for those affected exceeded $10,00 for three in four (80%), and $100,000 for one in five (26%).

“Businesses everywhere are grappling with the pandemic’s impact, and the thought of having to completely reinvent themselves online can feel like a daunting experience,” said Gali Arnon, Chief Marketing Officer at Fiverr.

“As a company that has served the needs of small businesses for over ten years, we are in a unique position to help.

Regardless of their industry, size or budget, our platform has the services and the talent they need to ensure their digital presence is just as authentic and distinct as their offline brand.

Our goal is to provide them with the tools and resources they need to come out on the other side of this pandemic better and stronger.” 

Build a website: The easiest way to start your digital journey

Completely new and unique to Fiverr is an innovative website developer matching experience. This intuitive tool connects a business with a freelancer specialising in web design and development.

For those who are new to creating a website, the matched talent will act as a guiding force throughout the process. It is a new, high-touch approach helping first-timers bring their online presence to life. 

Lessons learned: See how others did it

The Shift showcases real-life stories from companies across the globe about how they tackled this challenge. For example, Born 2 Plumb, a Sydney-based plumbing business, was forced to create an online presence after the majority of business was lost as a result of the pandemic.

Andrew Collet, Founder at Born 2 Plumb, explains: “Previously, the majority of our work came through local referrals and word of mouth. However, with the world going digital, we realised we needed an effective website to remain competitive and build trust with prospective clients.

Now, with jobs once again starting to roll in, our new website, built by Fiverr freelance talent, allows us to appear reputable and showcase our business credentials to win more clients.”

Financial assistance: Apply for a microgrant

Every month Fiverr is awarding three businesses across the globe a $1,000 USD (approximately AUD $1,400) in Fiverr credit to help support their digital needs.

In the first month, a construction consulting company from Australia, a BBQ sauce maker in Denver and an AI-startup in Israel, have been awarded credits and are using them to improve their existing websites, social content, or adding e-commerce features to their sites.

If interested in applying for a microgrant or nominating a business, click here.

Fiverr’s “The Shift” follows the launch of the company’s SMBHelp resource center on March 10, 2020, which was created to support small businesses as they navigated the impact of COVID-19.