Flow has closed the Diversity Allocation Fund with over $2 million in investments.
Flow provides a flexible infrastructure that manage venture capital and private equity funds. Fund managers on the Flow platform have raised and manage over $3.5bn in assets.
Goals of Flow’s Diversity Allocation Fund
“Our goal is to empower Latino and Black investors while creating economic parity for all.”
“With more investment comes more opportunities for Latinos and other underserved entrepreneurs,” said Flow co-founders Brendan Marshall and Adrian Ortiz.
“We were hugely inspired by Alejandro Guerrero the Co-Founder of Act One Ventures to change the venture landscape by bringing more diverse investors into deals.”
According to Marshall, Flow is focusing funds on serving underrepresented investors, providing access to high private market opportunities like the Cap Table Coalition.
It provides a minimum of 10% of this funding raise and all future funding rounds to all traditionally marginalized investors specifically Black and Latino investors.
Marshall and Ortiz worked with Pandocap, who introduced L’ATTITUDE and Resolved Ventures, who invested in Flow. They led the diversity investment at $1.5 million.
“Flow is a thesis example of investing in the growth of Latino entrepreneurship in the USA.”
“Adrian Ortiz, along with the clear vision and operating expertise of Brendan Marshall offer confidence that Flow’s platform will continue to disrupt and gain a share across private market fund services,” says Kennie Blanco of L’ATTITUDE VENTURES.
Flow’s strategic funding partners
L’ATTITUDE VENTURES is a purpose-led venture fund that invests in early-stage US Latino businesses with large and high-growth opportunities capturable through technology.
Led by a global executive, Sol Trujillo, the first US-born Latino to lead a Fortune 200 company, has long underscored the economic importance of Latinos in the US.
Resolved Ventures is a fund that advances diversity efforts in the venture capital industry by providing access and opportunity to diverse investors.
The fund ensures an allocation for underrepresented groups creating generational wealth.
Partners Brian Lucas, Laura Moreno Lucas, and Jesse Martinez believe this will improve access and offer opportunities to participate in what has been a closed network of investors.
Pandocap is a financial media company demystifying the capital markets, bringing quick clips and easy-to-understand information to an international audience.
Targeting Latino communities in a bilingual format, it offers access to top-line intelligence.