Experian was named a Technology Leader in Digital Decisioning Platforms by Quadrant Knowledge Solutions’ 2023 SPARK Matrix™, which provides strategic insights on how market participants rank based on technology excellence and customer impact. The SPARK (Strategic Performance Assessment and Ranking) Matrix categorizes suppliers into three sections: Aspirants, Strong Contenders and Technology Leaders, the highest-ranked category.
Why was Experian recognized by SPARK Matrix?
Differentiating Experian from others is its incorporation of data, unique features and advanced analytics to deliver custom credit risk decisioning strategies. Its decisioning management platform operationalizes the power of data, advanced analytics and automated decisioning software to optimize the consumer lifecycle. It offers credit risk and strategy expertise, fast deployment of strategies into test and production, and proactive monitoring of performance.
The scalable, modular platform resides on a cloud-based infrastructure that makes these solutions accessible to customers of all sizes. Experian’s decisioning management platform integrates several of the company’s leading technologies and assets, including;
- Experian PowerCurve®, a unified, component-based, automated decision engine that incorporates Experian’s comprehensive data, strategy design, decision automation, and detailed monitoring and reporting
- Ascend Analytical Sandbox™, a best-in-class advanced analytics environment built to deliver deeper insights, data visualization, business intelligence and model development
- Ascend Ops™, which empowers lenders to deploy new features and models in days or weeks instead of months; and more.
How is Experian revolutionizing the space?
Commenting on Experian’s solutions, Arun U, Analyst at Quadrant Knowledge Solutions, “Experian’s decisioning platform, PowerCurve, empowers its users to continuously build and refine decision-making techniques, along with enabling the reuse and standardization of decision logic across organizations by facilitating collaborative decisioning solution design.”
“It also promotes the incorporation of AI-powered dynamic strategies, AI-driven identity verification, and device intelligence to streamline data gathering and case management.”
“This Technology Leader recognition spotlights the best-in-class capabilities of our decisioning management platform, which provides market-leading data, orchestration and automation, advanced analytical models, decision performance and reporting. All of these integrated features bolster speed to market for our customers’ products and services, and dramatically improve the consumer experience,” said Alex Lintner, CEO, Experian Software Solutions.
The 2023 SPARK Matrix on Digital Decisioning Platforms highlights the growth of these platforms and the changing market trends that are driving their adoption, including the role of machine learning and artificial intelligence Learn more about the report at their website.