Everdome, the hyper-realistic metaverse platform, and Web3 tech company OKX announced the expansion of their alliance through the technical build of the pioneering OKX Collective metaverse. The partnership brings exclusive new content featuring OKX football ambassadors to the platform, leveraging OKX’s strong ties to the sport to create unique fan experiences.
What does the enhance partnership mean for clients?
The OKX Collective is a virtual metaverse environment that allows fans to experience Web3 first-hand and gain access to content, experiences and rewards from football ambassadors.
The experiences aim to combine sport with a new metaverse landscape, introducing football fans to a digital adventure that will bring them closer to the OKX ambassadors. Together with OKX, Everdome has built the following OKX Collective metaverse football fan experiences:
- May 15, 2023 – An exclusive NFT trainer exhibition in OKX Collective Metaverse
- May 4, 2023 – A musical collaboration with exclusive DJ Set in the OKX Collective Metaverse
- April 2023 – OKX Collective content with football ambassadors, centered on training and decision making
The experiences are integrated into the larger OKX Collective metaverse, where each of the OKX football ambassadors has their space, along with content linked to their interests that fans and OKX followers can exclusively experience. Everdome is the creator of a metaverse experience focusing on hyper-realistic production values and immersive digital adventure.
Within this metaverse landscape in collaboration with OKX, football fans, crypto enthusiasts, NFT collectors and OKX followers will be able to enter competitions to win exciting prizes, including passes to team trainings, match tickets, etc. Everdome and OKX first partnered in 2022 and created unique cultural programming and innovative experiences in the metaverse.
What does this mean for Everdome and OKX?
Haider Rafique, Global Chief Marketing Officer at OKX said: “When we struck our Manchester City partnership we did so with one mission firmly in mind—to work together to supercharge the fan experience. OKX’s alliance with Everdome is helping us accomplish this by engaging fans, letting them interact with their favorite players and giving them access to exclusive player-created items. This is our Better future: Game On promise, but now we are living it.”
Artur Kaczmarczyk, Chief Growth Officer at Everdome said: “Our alliance with OKX grows from strength to strength, enabling Everdome to become a more in-depth and excitingly complex experience for all. We’re building more than just a metaverse community – we’re pushing boundaries and changing perceptions of what the connected world of Web3 can be.’’