Cloud adoption is accelerating. Gartner says end-user spending on cloud services ballooned 20% in 2022 to nearly US $500 billion. The spending frenzy isn’t about to cool, either; it’s expected to grow by another hundred billion dollars in 2023. Every business is under pressure. Competitors are spending on resilience and improving products and services.
Nation state cyberthreats are growing in prevalence, persistence, and scale across the globe. As evidenced by the latest activity in Ukraine, nation state actors are emboldened to take action via cyberspace. In fact, Trellix’s most recent Threat Labs Report: April 2022 detailed an upsurge in cyber threats likely from a Russian-backed actor in the fourth quarter of 2021.
When you’re just starting out, the idea of breaking into an industry dominated by big players can feel daunting, if not impossible. No matter what industry you’re breaking into, there’s always going to be someone bigger, more established, and (seemingly) better than you.
In Australia. 60% of businesses will fail in the first three years. It’s a sobering statistic that reminds us of the serious challenge of running a sustainable business. So, how can you turn a successful launch into a long term success? Here are five key factors that I’ve discovered from over two decades’ of building, growing, and maintaining my business, Cars For Sale.
Over the past decade, blockchain technology has gained traction, with many taking a sudden interest. But is it time to concede that it is a viable technology? Given the many black-market paradoxes associated with this technology, I get the reluctance to fully onboard the Crypto.
Remember how experts used to predict when we’d return to business as usual and offices would be packed once more? These discussions have largely vanished and been replaced with the growing discourse around the next phase of work and whether we’d go fully remote, return in force, or adopt a hybridised mix. But for most IT pros, the same question from before lingers: how should enterprise network architectures adapt to this new reality?
Straight talking and using a wealth of knowledge gained over 20 years working his way to the top of the UK’s engineering sector, Tom Lawrence knows his onions when it comes to leadership. Embracing techniques that regularly veer from the conventional (but are proven to deliver results), this concise and plain talking self-help guide requires readers to leave their ego on the bedside cabinet if they are to benefit from the author’s revelatory advice.
HypeAuditor, the AI analytics platform for brands seeking fair, transparent, and effective influencer marketing, released data revealing actor Johnny Depp has the fastest-growing Instagram account following the 6-week defamation trial against ex-wife Amber Heard.
Influencer marketing has taken the world by storm. More brands are utilising authentic, “everyday people” to showcase their products with incredible results. Influencer marketing as an industry grew from $1.7bn in 2016 to $13.8bn in 2021. In 2022 it is projected to reach a whopping $16.4bn. As the plethora of options in each industry continue to grow, and new brands expand their reach, consumers search for ways to feel confident in their purchases.
Traditionally, performance management has sucked. Its value was more akin to a corporate compliance process or box to tick rather than a tool for firms to build high-performing teams. Its purpose has been twisted for so long that the concept of performance management has become misaligned, leaving HR managers with a perception battle of what it means today.