Australia

The team at Cassava Bags Australia is not content with saving the planet with their plastic-free single-use bags that dissolve within minutes in hot water, they also want to thank their shareholders by rewarding them with the world’s first investor NFT catalogue.

TotallyAwesome, Australia’s digital media network for GenZ and families, has launched TotallyAwesome Programmatic Playground, a digital platform that allows APAC advertisers to engage with under 18’s in brand safe environments at scale using programmatic technology. Despite U18’s and teens increasingly controlling most household purchasing decisions around holidays, cars, beauty, auto and tech, marketers have been unable to target them in a brand safe, contextual environment. TotallyAwesome Programmatic Playground solves this issue.

When you’re an elite athlete, every advantage counts. So, when you have access to the latest developments in sport performance, it’s an edge you can’t overlook. Now, a new fitness tracker developed by the University of South Australia is helping predict sports performance among Australian cricketers to elevate their performance to the next level.

A diverse group of cybersecurity leaders joined together to launch the Operational Technology Cybersecurity Coalition. Founding members include Claroty, Forescout, Honeywell, Nozomi Networks, and Tenable, each with decades of experience in building, protecting, and defending industrial control systems and critical infrastructure assets.

A Brisbane-based company that provides automated pricing software to the aviation industry is officially Australia’s fastest growing tech company. Monarc Global has been announced as the winner of Deloitte’s annual Technology Fast 50 Australia Awards for 2021 after it achieved an impressive 6331% growth in revenue over the three-year period 2019-21. Runners up were Citrus Ad  (3095%) and Telix Pharmaceuticals (2573%). 

Avanade announced the launch of its new Engineering Hub in Adelaide, signaling the firm’s increased investment in South Australia. Focused on rapid delivery of Microsoft technology solutions, the Adelaide Engineering Hub is the first of its kind for Avanade in Australia and has already created 50 jobs, with plans to double this number over the next 12 months.

BDO and AusCERT say the gov'ts tech investment boost is a good first step to heighten the resilience of businesses. However, there is a need for guidance to avoid another ‘pink batts’ fiasco. The issue of questionable ‘pop-up’ providers is a reality, say the industry experts. As part of the 2022–23 Budget, the Australian Gov't announced it will support SMBs via the Small Business Technology Investment Boost and Small Business Skills and Training Boost.

Trackdown, a Sydney based studio, is a recording and post-production studio specialising in musical scores for film and television, as well as a diverse roster of music genres. Entrusted with some of pop culture’s most celebrated films, revered orchestras, and operas, Trackdown Lead Score Engineer and Sound Supervisor Craig Beckett depends on Neumann studio monitor array and a collection of modern and vintage Sennheiser and Neumann mics.

More Australian artists, musicians and retailers are diving into the metaverse with the creation of NFTs that can be traded on secure Australian-based Etherium networks such as Bulltalk.io. Recently launched blockchain social media and NFT platform Bulltalk.io has more creatives turning to it every day for a secure space to mint, promote and sell NFTs. CEO of Lehmansoft, which owns Bulltalk.io, Raymond Chen said the platform was exploding with more virtual Australian content. Bulltalk.io is unique – it is a decentralised network that combines the best features of platforms like OpenSea, Instagram, Reddit and Twitter including advanced social media capabilities and a secure Ethereum-backed marketplace.

Acoustic, a marketing cloud, digital experience and lifecycle pricing and promotion technology solution provider, today announced HelpPay, Heritage Bank, Greenstone and Hay as new local customers, deepening its footprint in the region and financial services and insurance sectors, in particular. As brands vie for consumer attention across industries, curating an optimised digital experience is increasingly important. Acoustic will work with HelpPay, Heritage Bank, Greenstone and Hay to uncover opportunities for personalised consumer engagement across digital touchpoints. These brands join Acoustic’s growing list of clients in the financial services sector.