Award-winning PR agency for technology brands, Bud, has scored a hat trick of account wins across Asia-Pacific (APAC), having been appointed by dLocal, Iceotope and Crimtan. The recent retainer wins come at a time when Bud prepares to celebrate its third birthday, having been established by founder Oliver Budgen in 2020 and since growing its footprint to 16 employees (Buddies) across Singapore, Malaysia, Indonesia and recently, the Philippines.
What is the market offering of Bud’s new customers?
Headquartered in Uruguay, dLocal is a financial technology company specialising in cross-border payments across emerging markets. As per the agreement, Bud has been assigned to build dLocal’s brand awareness as the company expands into Southeast Asia.
Iceotope is the global leader in Liquid Precision Cooling, offering solutions both in-side and out-side of data centres to isolate and protect critical IT from the surrounding environment and atmosphere. Bud’s role is to act as the company’s press office team in the region.
Experts in intelligent lifecycle marketing, Crimtan offers lifecycle marketing solutions. Bud’s brief spans internal and external communications as the firm ramps up its regional footprint.
Amanda Tan, Director of Marketing and Public Relations at Crimtan said, “It has been a seamless experience working with the Bud team. They’re proactive, attentive, and are able to grasp what’s needed. I look forward to what the Bud team will bring to Crimtan in 2023.”
What do the new wins mean for Bud Communications?
Oliver Budgen, Bud CEO and Founder said, “From fintech platforms that empower local vendors in emerging markets, to emerging tech that brings extreme greener data centre cooling to Asia, we continue to be inspired by firms who are positively changing the world.”
“As Bud approaches its third birthday, we look forward to the next three years, and as innovative firms continue to disrupt markets (or create entirely new ones) we’re focused on positioning Bud as the go-to partner for pioneering brands and visionaries that drive them.“