Australia’s inventive new online marketplace, Warrp, has introduced a video listing feature that allows users to post their pre-owned items for sale using a short video.
No longer are Warrp users solely reliant on static images to buy or sell a product, with the video feature set to unleash user creativity unlike anything seen in online classified or marketplace platforms before.
Warrp introduces video marketing
Warrp Co-Founder and CEO, Matthew Ng, said no other online classified or marketplace platform provided users an option to sell their goods using video.
“Video advertising is bread and butter for companies selling online, but consumers selling their pre-owned goods direct to other consumers, this hasn’t been an option,” said Mr Ng.
“Users can now list, describe and show off their items on Warrp using video they film in any way they choose, providing a livelier and more engaging medium than imagery.”
“Videos convey so much information and they tell a story, so why not give our users the option to sell their goods this way?”
Mr Ng said social channels such as TikTok and Instagram’s IGTV demonstrated the growing trend in consumer-made video content that today’s digital generation find appealing.
“The video feature option is set to revolutionise the way people engage and shop on Warrp, and we’re proud to be the first online marketplace to incorporate this concept.”
Innovations on the Warrp platform come in fast and handy
Warrp’s platform innovations continue with its release of the Daily Warrp Counter, which tracks the number of times a user values different items, known as Warrping.
The Daily Warrp Counter is an industry-first model that gives users Loyalty Points that can be used to redeem Partner Offers and free transactions.
Warrp Co-Founder and CTO, Roman Granovskyi said, “Warrp’s unique selling point was driven by its dynamic community valuation system enhanced by the Daily Warrp Counter.”
“The Daily Warrp Counter keeps track of your Warrping activity, with up to three accomplishment levels rewarded per day,” said Mr Granovskyi.
“Firstly, users receive an additional five Loyalty Points for their first Warrp of the day, or the first item they value. Secondly, you can claim an additional twenty Loyalty Points for the first twenty Warrps in that day, points that can be stockpiled and redeemed.”
“And finally, for those who qualify for our recently launched Ultimate Warrper Program, you can Warrp a maximum of one hundred items in a day to receive a $5 credit to be spent through Warrp, which can earn you up to $155 a month or $1,825 in a year.”
Learn more about the Daily Warrp Counter and qualify for the Ultimate Warrper Program. Warrp is available to download on iPhones via the Apple App Store, and will be available on all other smart phone and web devices at a later date.